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News

Pain Clinic Monitor provides monthly audit of pain clinic medication activities

WWMR : 06 June, 2008  (New Product)
WWMR has launched the Pain Clinic Monitor, a new audit of Pain Clinics.
First quarter 2008 results are now available, providing details on 2000 patients, the drugs they are prescribed and why, treatments received in the office, drugs discontinued and why, as well as additional valuable details.

The Monitor is a monthly audit of a balanced selection of 100 Academic and Office-based Pain Clinics, each reporting treatment details for 10 patients, and is the basis for the 27 Pain Condition Profiles provided as part of the deliverables. Companies, products and messages are also captured, as the clinicians report on detailing visits for up to five representatives each month.

Susan Olsen, president, WWMR, said, 'Pain control has become a high priority due to the rise in patient expectations for quality of life. This, together with the increasingly chronic nature of many diseases has expanded the need for ongoing pain control, resulting in growth in the number of Pain Clinics to more than 2000. The Pain Clinic Monitor presents a fresh new focus on point of care pain prescribing, and a significant opportunity to obtain actionable findings for Product Development as well as Marketing and Physician Education activities. The Pain Clinic Monitor is unique - there is no other comparable product available to companies focusing on the treatment of pain.'

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